William Hill Ltd - Company Profile

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William Hill Ltd (William Hill), a subsidiary of 888 Holdings Plc is a sports betting and gaming company. The company offers a range of betting opportunities on sporting and non-sporting events, and number-based products such as lotteries. It provides sports betting on horseracing, greyhound racing, football, virtual racing, and other games such as casino games, number-based betting Vegas, poker and bingo. It also offers sports booking and gaming machines. William Hill serves customers through multiple channels, including shops, land-based clubs, on-course betting at gaming events, online gambling, telephone, mobile devices and text-based services. The company operates in the UK, the US, Ireland, the Philippines, Bulgaria, Poland, Italy, Spain, Denmark, Malta, Sweden, Latvia, and Gibraltar. William Hill is headquartered in London, the UK.

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Headquarters United Kingdom

Address 1 Bedford Avenue, London, England, WC1B3AU


Telephone 44 20 89183600

No of Employees 10,213

Industry Leisure and Arts

Revenue (2022) $1.5B

   

   

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William Hill Ltd premium industry data and analytics

3

IT Services Contracts

Improve competitive bidding with insights into all publicly disclosed IT services contracts for William Hill Ltd (including IT outsourcing, business process outsourcing, systems integration & consulting and more).

1

ICT Spend & Tech Priorities

IT Client Prospector provides intelligence on William Hill Ltd’s likely spend across technology areas enabling you to understand the digital strategy.

Products and Services

Services Brands
Retail Betting Shops William Hill
Gaming Machines Sportingbet
Online Betting and Gaming Mr. Green
XYZ
XYZ
XYZ
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History

History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.

Year Event Description
2023 Contracts/Agreements In November, the company entered into an agreement with TrueLayer to provide instant pay-ins and payouts for players in the region.
2022 Acquisitions/Mergers/Takeovers In July, 888 Holdings Plc completed the acquisition of William Hill Ltd.
2021 Contracts/Agreements In June, the company and Contentstack entered into a partnership to bring some major changes to its digital strategy.
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Competitor Comparison

Key Parameters William Hill Ltd Flutter Entertainment plc Camelot UK Lotteries Ltd Entain PLC Bet365 Group Ltd
Headquarters United Kingdom Ireland United Kingdom United Kingdom United Kingdom
City London Dublin Watford London Stoke-on-Trent
State/Province England - England Scotland England
No. of Employees 10,213 23,053 1,000 23,650 6,085
Entity Type Private Public Private Public Private
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Executives
Name Position Board Since Age
Elizabeth Ann Bisby Secretary Senior Management 2022 -
Philip Valentine Nichols Le Grice Director Non Executive Board - -
Non Dignissim Eros Proin vel Convallis 2024 XY
Non Dignissim Eros Proin vel Convallis 2024 XY
Non Dignissim Eros Proin vel Convallis 2024 XY
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