Xero Ltd - Company Profile
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Xero Ltd (Xero) provides cloud-based accounting software for accountants, bookkeepers, and small and medium-sized businesses. The company focuses on unifying core financial operations, including accounting, payroll, and payments, into autonomous workflows. The company offers various accounting solutions, including bank transactions, invoices, reports, and sales tax. Xero also provides management reports, bank reconciliation solutions, accountant-specific tools, and invoicing solutions. Xero's products are primarily used by micro and small businesses, as well as self-employed individuals and medium to larger businesses, to manage financial tasks and streamline operations. Xero serves various industries, including retail, healthcare, manufacturing, startups, farming, hospitality, construction, e-commerce, small businesses, and real estate. The company has a presence worldwide. Xero is headquartered in Wellington, New Zealand.
Xero Ltd premium industry data and analytics
Products and Services
| Products | Brands |
|---|---|
| Software: | . |
| Cloud-Based Accounting Software Products | Xero |
| Financial Management Software | |
| XYZ | |
| XYZ | |
| XYZ |
History
History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.
| Year | Event | Description |
|---|---|---|
| 2026 | New Products/Services | In September, the company launched Irish VAT solution. |
| 2026 | New Products/Services | In August, the company launched Xero Payroll for the US small businesses. |
| 2026 | Others | In July, the company introduced Xero Ultra in Australia. |
Competitor Comparison
| Key Parameters | Xero Ltd | Oracle Corp | Intuit Inc | The Sage Group plc | Oakley Capital Investments Ltd |
|---|---|---|---|---|---|
| Headquarters | New Zealand | United States of America | United States of America | United Kingdom | Bermuda |
| City | Wellington | Austin | Mountain View | Newcastle Upon Tyne | Pembroke |
| State/Province | - | Texas | California | - | - |
| No. of Employees | 5,114 | 141,000 | 18,600 | 11,074 | 100 |
| Entity Type | Public | Public | Public | Public | Public |
Key Financial Charts
Sales Growth
Net Income Growth
Executives
| Name | Position | Board | Since | Age |
|---|---|---|---|---|
| David Thodey | Chairman | Executive Board | 2019 | - |
| Sukhinder Singh Cassidy | Chief Executive Officer | Senior Management | 2023 | - |
| Claire Bramley | Chief Financial Officer | Senior Management | 2025 | - |
| Michael Strickman | Chief Marketing Officer | Senior Management | 2023 | - |
| Damien Coleman | Chief Legal Officer; Secretary | Senior Management | 2023 | - |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
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