Yamaha Motor Co Ltd - Company Profile
Powered by 
All the sales intelligence you need on Yamaha Motor Co Ltd in one solution.
- Save hours of research time with a comprehensive
Sales Intelligence Solution.
- Understand how Yamaha Motor Co Ltd fits into your total
addressable market and Ideal Customer Profile.
- Gain competitive edge with triggers that tell you
when and how to engage with Yamaha Motor Co Ltd.
Get in touch about GlobalData Company reports
Contact the team or request a demo to find out how our data can drive your business forward
Yamaha Motor Co Ltd (Yamaha Motor) produces and distributes a wide range of mobility and marine products. The company's main activities include the development, production, and sales of motorcycles, all-terrain vehicles, snowmobiles, electrically power-assisted bicycles, and leaning multi-wheel models. Yamaha Motor manufactures marine products such as outboard motors, boats, personal watercraft, and fishing boats. It has a robotics division that produces surface mounters, industrial robots, semiconductor manufacturing equipment, and industrial-use unmanned helicopters. Yamaha Motor's products cater to various markets including automobile, water sports, consumer, business, and other industrial sectors. The company operates through a global network of development, production, and sales channels. Yamaha Motor is headquartered in Iwata, Shizuoka, Japan.
Yamaha Motor Co Ltd premium industry data and analytics
Products and Services
| Products | Services |
|---|---|
| Land Mobility: | Financial Services |
| Motorcycles | |
| All-Terrain Vehicles and Recreational Off-Highway Vehicles | |
| XYZ | |
| XYZ | |
| XYZ |
History
History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.
| Year | Event | Description |
|---|---|---|
| 2026 | New Products/Services | In April, Yamaha Motor Sales Co Ltd introduced the new Fazzio scooter. |
| 2026 | New Products/Services | In April, Yamaha Motor Sales Co., Ltd. announced plans to launch the GRIZZLY 110, a new ATV (quad bike) model. |
| 2026 | Plans/Strategy | In April, the company announced plans to introduce the 2026 models of its electric assist bicycle, PAS CRAIG and PAS CRAIG PLUS. |
Competitor Comparison
| Key Parameters | Yamaha Motor Co Ltd | Honda Motor Co Ltd | Suzuki Motor Corp | TVS Motor Co Ltd | Hero MotoCorp Ltd |
|---|---|---|---|---|---|
| Headquarters | Japan | Japan | Japan | India | India |
| City | Iwata | Minato-Ku | Hamamatsu-Shi | Chennai | New Delhi |
| State/Province | Shizuoka | Tokyo | Shizuoka | Tamil Nadu | Delhi |
| No. of Employees | 55,176 | 194,173 | 74,077 | 6,522 | 9,527 |
| Entity Type | Public | Public | Public | Public | Public |
Key Financial Charts
Sales Growth
Net Income Growth
Executives
| Name | Position | Board | Since | Age |
|---|---|---|---|---|
| Katsuaki Watanabe | Chairman | Executive Board | 2022 | 67 |
| Motofumi Shitara | Chief Executive Officer; Director; President | Executive Board | 2025 | 64 |
| Heiji Maruyama | Director; Managing Executive Officer | Executive Board | 2023 | 64 |
| Satohiko Matsuyama | Director; Senior Executive Officer | Executive Board | 2022 | 63 |
| Dyonisius Beti | Senior Executive Officer | Senior Management | - | - |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
Have you found what you were looking for? From start-ups to market leaders, uncover what they do and how they do it.
Access more premium companies when you subscribe to Explorer