Super Retail Group Ltd - Company Profile

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Super Retail Group Ltd: Overview

Super Retail Group Ltd (Super Retail) is a provider auto parts and accessories, tools and equipment. The company provides fishing products and boating equipment such as fishing rod holders, bilge pumps, and fish finders; and sporting equipment including footwear, apparel and games and leisure products. It also offers fitness accessories and other equipment. Super Retail distributes and markets products under the brand names of Supercheap Auto, BCF, Rebel and Macpac. The company operates in Australia, China and New Zealand. Super Retail is headquartered in Strathpine, Queensland, Australia.

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Headquarters Australia

Address 6 Coulthards Ave, Strathpine, Brisbane, Queensland, 4500


Telephone 61 7 34827900

No of Employees 15,599

Industry Retailing

Ticker Symbol & Exchange SUL (ASX)

Revenue (2023) $2.6B 7.1% (2023 vs 2022)

EPS XYZ

Net Income (2023) XYZ 9% (2023 vs 2022)

Market Cap* $2.1B

Net Profit Margin (2023) XYZ 1.9% (2023 vs 2022)

* As of and is in US$
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Super Retail Group Ltd premium industry data and analytics

30+

Retail Market Data Insights

Insight into market share and brand performance.

2

IT Services Contracts

Improve competitive bidding with insights into all publicly disclosed IT services contracts for Super Retail Group Ltd (including IT outsourcing, business process outsourcing, systems integration & consulting and more).

1

ICT Spend & Tech Priorities

IT Client Prospector provides intelligence on Super Retail Group Ltd’s likely spend across technology areas enabling you to understand the digital strategy.

Products and Services

Products Brands
Tools Supercheap Auto
Batteries BCF
Electrical Systems Macpac
XYZ XYZ
XYZ XYZ
XYZ XYZ
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History

History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.

Year Event Description
2023 New Products/Services In May, the company rolled out Korber’s warehouse management system and several other solutions to streamline and systematise its omni retail supply chain processes.
2018 Contracts/Agreements In June, the company awarded Primewest a contract to develop a new headquarters in Queensland.
2018 Contracts/Agreements In April, the company announced that it has completed the acquisition of Macpac.
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Competitor Comparison

Key Parameters Super Retail Group Ltd Eagers Automotive Ltd Bapcor Ltd Lovisa Holdings Ltd. MotorCycle Holdings Limited
Headquarters Australia Australia Australia Australia Australia
City Brisbane Fortitude Valley Melbourne Hawthorn Logan City
State/Province Queensland Queensland Victoria Victoria Queensland
No. of Employees 15,599 7,738 5,500 - 900
Entity Type Public Public Public Public Public
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Executives
Name Position Board Since Age
Anthony Heraghty Chief Executive Officer; Managing Director Executive Board 2019 -
David Burns Chief Financial Officer Senior Management 2012 -
Rebecca Louise Farrell Secretary; Chief Legal Officer Senior Management 2020 -
Rory Scott Chief Strategy and Customer Officer Senior Management 2019 -
Darren Wedding Chief Supply Chain Officer Senior Management 2019 -
Non Dignissim Eros Proin vel Convallis 2024 XY
Non Dignissim Eros Proin vel Convallis 2024 XY
Non Dignissim Eros Proin vel Convallis 2024 XY
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