AO World PLC - Company Profile
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Business Description
AO World PLC (AO World) is a retailer of household appliances and related products. The company’s offerings include washer dryers, tumble dryers’ dishwashers, washing machines, ovens, cookers, fridges and freezers, microwaves, cooker hoods and hobs, small appliances, smart home technology, mobile, gaming, computing, and audio-visual equipment. It also provides financial, recycling, and installation services.
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R&D Overview
AO World focuses its research and development initiatives primarily on IT systems, which are a critical element of the company's strategy and future success. The company also invests in innovating and improving its recycling processes, which incurs additional research and development expenditure. These efforts have directly influenced the development of products like Switch24 and AO Mobile, enhancing customer service and care by aligning innovation with real customer needs and insights. The R&D unit of AO World is primarily responsible for managing the company's IT systems and innovating recycling processes to improve technology.
Other Break-up
- B2B Retail revenue
- B2C Retail revenue
- Mobile revenue
- Re-commerce revenue
- Recycling revenue
- Third-party logistics revenue
Overview
Includes revenue generated from product and service sales to business customers, including marketing funding from suppliers.
Performance
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Overview
Includes sales generated mainly from product sales, membership fees and product protection plans.
Performance
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Overview
Includes revenue generated from contracts with Mobile Network Operators (MNOs) for procuring consumer connections to the MNO network.
Performance
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Overview
Includes revenue generated from sales of secondhand and refurbished products via Elekdirect and musicMagpie, reworked recycled products through AO Recycling, and income from device rentals
Performance
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Overview
Includes revenue generated from processing and recycling used electrical products.
Performance
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Overview
Includes revenue generated from third-party logistics services provided to several customers.
Performance
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