Brady Corp - Company Profile

Powered by

All the sales intelligence you need on Brady Corp in one solution.

  • Save hours of research time with a comprehensive
    Sales Intelligence Solution.

  • Understand how Brady Corp fits into your total
    addressable market and Ideal Customer Profile.

  • Gain competitive edge with triggers that tell you
    when and how to engage with Brady Corp.

Get in touch about GlobalData Company reports

Contact the team or request a demo to find out how our data can drive your business forward

Business Description

Brady Corp (Brady) manufactures and supplies identification solutions and workplace safety products. The company offers safety and facility identification and protection products such as safety signs, traffic signs, control products, floor-marking tape, pipe markers, labeling systems, spill control products, lockout/tagout devices, personal protection equipment, first aid products, and software and services for safety compliance auditing, procedure writing, and training. It also offers materials, printing systems, RFID and barcode scanners for product identification, brand protection labeling, work in process labeling, finished product identification, asset tracking labels, asset tags, and industrial track and trace applications. The company also provides wire identification products, healthcare identification solutions, and people identification products. The company classifies its operations into two reportable segments: Americas & Asia, and Europe & Australia. Geographically, the company operates 41 manufacturing and distribution facilities in Asia, Africa, Europe, Australia and Americas.

R&D Overview

Brady focuses its R&D efforts on identification and printing systems, track and trace applications, pressure sensitive materials, software, and the development of other innovative workplace safety-related products. The majority of R&D spending supports Brady Corp's identification products. Material development involves the application of surface chemistry concepts for top coatings and adhesives applied to a variety of base materials. The design of identification and printing systems integrates materials, embedded software, a variety of printing technologies, and product scanning and identification technologies to form a complete solution for customer applications. Additionally, R&D supports production and marketing efforts by providing application and technical expertise. The R&D unit of Brady is responsible for managing the company's R&D activities, which include the development of identification and printing systems, track and trace applications, pressure sensitive materials, and software. The unit also focuses on material development and the integration of various technologies to provide complete solutions for customer applications. It owns patents and trademarks on certain products in the US and other countries. In FY2025, the company incurred expenses of US$79.8 million on R&D, which as a percentage of revenue, stood at 5.3%.


Product Categories

Overview

Comprises wristbands, labels, printing systems, and other products used in hospital, laboratory, and other healthcare settings for tracking and improving the safety of patients.

Performance

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Overview

Comprise name tags, badges, lanyards, rigid card printing systems, and access control software.

Performance

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Overview

Comprises materials, printing systems, radio frequency identification (“RFID”) and barcode scanners for product identification, brand protection labeling, work in process labeling, finished product identification, asset tracking labels, asset tags and industrial track and trace applications.

Performance

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Overview

Comprise safety signs, spill control products, lockout/tagout devices, traffic signs and control products, floor-marking tape, pipe markers, labeling systems, personal protection equipment, first aid products, and software and services for safety compliance auditing, procedure writing and training.

Performance

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Overview

Comprises handheld printers, wire markers, sleeves, and tags.

Performance

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Gain a 360-degree view of Brady Corp and make more informed decisions for your business Gain a 360-degree view of Brady Corp and make more informed decisions for your business Learn more


Geographical Segments

Performance

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Performance

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Performance

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Performance

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Gain a 360-degree view of Brady Corp and make more informed decisions for your business Gain a 360-degree view of Brady Corp and make more informed decisions for your business Learn more
Still looking?

Have you found what you were looking for? From start-ups to market leaders, uncover what they do and how they do it.

Explorer

Access more premium companies when you subscribe to Explorer