Daimler Truck Holding AG - Company Profile
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Business Description
Daimler Truck Holding AG (Daimler Truck) manufactures and distributes new and used commercial vehicles such as light, medium, and heavy-duty trucks, specialized vehicles, city buses, intercity buses, coaches, and bus chassis. It also provides aftersales services and connectivity solutions, financing, leasing, fleet management, insurance, and mobility services. The company markets its offerings under the Freightliner, Mercedes-Benz, Western Star, FUSO, BharatBenz, Thomas Built Buses and Setra brands. It has production facilities in Brazil, Germany, France, India, Japan, Mexico, Turkey, and the US, among others.
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R&D Overview
Daimler Truck focus on a flexible, modular, and collaborative approach to drive technological transformation in a customer-oriented, efficient, and globally scalable manner. In 2025, the company emphasized zero-emission vehicles and automated driving, advancing autonomous driving to enhance customer value by offering higher safety and efficiency and addressing the driver shortage. Investments were also made in increasing fuel efficiency and improving the existing product portfolio. The R&D units of Daimler Truck include the Mercedes-Benz Trucks segment, Trucks Asia segment, Daimler Buses segment, and Trucks North America segment. The Mercedes-Benz Trucks segment focused on expanding development activities related to the new cab and the third generation of the eActros. The Trucks Asia segment concentrated on further developing the existing portfolio of internal combustion engine vehicles and all-electric vehicles, as well as expanding digital services. The Daimler Buses segment invested in CO2e-free drive systems for integral buses and chassis and prepared the coach portfolio for compliance with the Euro VII emissions standard. The Trucks North America segment focused on improving fuel efficiency and the performance of existing products. In FY2025, the company spent EUR2,115 million on R&D, which as a percentage stood at 4.6%, and grew 27.1% YoY.
Business Segments
Overview
It manufactures and distributes buses and chassis with permissible gross weights exceeding eight tons. The product range of Daimler Buses includes coaches, intercity buses, city buses, and bus chassis. The segment also offers aftersales service and spare parts for new and used vehicles. It also offers a specialization in designing and establishing e-infrastructure for buses. In this segment, as part of the company strategy, it aims to lead the bus industry in CO2e-free passenger transport by implementing a comprehensive e-roadmap that includes both battery-electric and hydrogen technologies. The company plans to offer locally CO2e-free models across all market segments by 2030, with a focus on Europe and Latin America. Additionally, Daimler Buses is committed to supporting transport companies in transitioning to electric buses and expanding into profitable markets like the US.
Performance
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Overview
It develops, produces, and distributes trucks under the Mercedes-Benz brand in Europe, the Middle East, Africa, and Latin America. The segment also manages the sales of FUSO trucks in Europe and Latin America; manufactures powertrains across several production sites in Germany and Brazil; offers customers services such as maintenance, repairs, spare parts, digital services, and fleet management; and sells used commercial vehicles through its TruckStore locations. Products range from light, medium, and heavy-duty trucks, including special vehicles. In this segment, as a part of its strategy, the company is accelerating the decarbonization of transport through the development and delivery of battery-electric and hydrogen-powered vehicles, such as the eActros and GenH2 Truck. The company is enhancing its electric infrastructure services under the TruckCharge brand while integrating operations in China and India to optimize resources and market responsiveness. Additionally, ongoing efficiency measures, including the "Cost Down Europe" program, aim to improve business operations in Europe.
Performance
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Overview
It develops, manufactures, and sells trucks and buses in Asia region under the brands, FUSO, BharatBenz, Mercedes-Benz, Auman, and Foton; distributes Mercedes-Benz trucks and buses in numerous Asian markets; manufactures industrial engines; and sells locally manufactured tractor units under the Mercedes-Benz brand for the Chinese market. In this segment, as a part of the company strategy, it is User Prompt Token count: 174 Assistant (Output) Token count: 82 Trucks Asia is focused on advancing CO2e-free transport through the FUSO brand and the electric Next Generation eCanter, expanding into key Asian markets. They are also launching the RIZON brand for electric trucks in North America, ensuring compliance with environmental standards. Additionally, the BharatBenz brand is leveraging India's infrastructure growth by expanding its dealership network to enhance sales of heavy-duty vehicles.
Performance
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Overview
It manufactures and markets commercial vehicles and chassis under the Freightliner, Thomas Built Buses, and Western Star brands. It also supplies trucks for off-road applications, long-haul vehicles, and school buses. The segment is working on various strategies such as developing a diverse range of battery-electric and hydrogen-powered commercial vehicles while collaborating with partners to enhance charging infrastructure. They are also investing in localizing battery cell production and supply chains in the US. Additionally, the company is advancing autonomous driving technology, aiming to launch a self-driving Freightliner Cascadia by the end of the decade.
Performance
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Overview
It offers the sale of truck and bus brands with tailored financial services, which include financing packages, insurance, rental, and fleet management solutions as well as integrated service offerings for zero-emission vehicles and the necessary infrastructure. In this segment, a part of the company's strategy it focuses on increasing leasing and financing to 30% of truck and bus sales, expanding into Eastern European markets, and supporting sustainable transport solutions through innovative products and services. This includes offering comprehensive eMobility ecosystems for customers, such as leasing, maintenance, and charging infrastructure solutions. The aim is to enhance service growth while promoting sustainability in transportation.
Performance
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Geographical Segments
Performance
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Performance
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Performance
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Performance
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Performance
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