Bel SA - Company Profile

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Bel SA (BEL), a subsidiary of Unibel SA, produces and markets cheese and diary-based snacks. The company’s product portfolio includes pressed, processed, fresh and spreadable cheese. It also offers other dairy products including milk, cream, and butter. The company markets products under The Laughing Cow, Mini Babybel, Leerdammer, Apericube, Boursin, Babybel, Terra Nostra Limiano, Kiri, GoGo Squeez, A Vaca queri, and brand names. It offers products to food service companies through its subsidiary BEL Foodservice. The company has a presence across the Americas, Europe, Asia-Pacific, the Middle East, and Greater Africa. BEL is headquartered in Suresnes, Ile-de-France, France.

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Headquarters France

Address 2 Allee De Longchamp, Suresnes, Ile-de-France, 92150


Telephone 33 1 84027250

No of Employees 11,046

Industry Consumer Packaged Goods

Revenue (2024) $4.0B

   

   

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Bel SA premium industry data and analytics

150+

Product Launch Analytics

Analyze latest product launches for innovation and product strategies.

130+

Online Price Intelligence

Monitor online prices for products from Bel SA with insights on price dynamics across product categories and countries.

100+

Consumer Market Data Insights

Gain insights from product sales across markets, product categories and channels. Get intelligence on market shares, retail sales footprint, market position and strength for consumer segments and geographies.

1

ICT Spend & Tech Priorities

IT Client Prospector provides intelligence on Bel SA’s likely spend across technology areas enabling you to understand the digital strategy.

Products and Services

Products Brands
Pressed Cheese Mini Babybel
Processed Cheese Leerdammer
Fresh Cheese and Spreadable Cheese The Laughing Cow
XYZ XYZ
XYZ XYZ
XYZ XYZ
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History

History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.

Year Event Description
2025 Acquisitions/Mergers/Takeovers In October, the company acquired a 22.5% stake in Mulia Boga Raya from Garudafood.
2025 Contracts/Agreements In June, the company partnered with Accenture to accelerate its digital transformation towards a healthier and more sustainable food model.
2025 Contracts/Agreements In June, the company partnered with Standing Ovation to scale up industrial production of milk proteins from dairy co-products.
Dive into past operations, including product releases, deals, acquisitions & more Dive into past operations, including product releases, deals, acquisitions & more Learn more
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Competitor Comparison

Key Parameters Bel SA Groupe Lactalis SA Danone SA Arla Foods amba Saputo Inc
Headquarters France France France Denmark Canada
City Suresnes Laval Paris Viby Montreal
State/Province Ile-de-France Pays-de-la-Loire Ile-de-France - Quebec
No. of Employees 11,046 85,500 90,000 21,895 19,400
Entity Type Private Private Public Private Public
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Executives
Name Position Board Since Age
Antoine Fievet Chairman Executive Board 2009 61
Cecile Beliot Chief Executive Officer Senior Management 2022 50
Stephane Dupays Chief Operating Officer Senior Management - -
Marie De La Roche Kerandraon Chief People Officer Senior Management 2025 -
Carole Jais Trust & Ethics Chief Officer Senior Management - -
Non Dignissim Eros Proin vel Convallis 2026 XY
Non Dignissim Eros Proin vel Convallis 2026 XY
Non Dignissim Eros Proin vel Convallis 2026 XY
Gain insight into Bel SA key executives to enhance your sales strategy Gain insight into Bel SA key executives to enhance your sales strategy Learn more
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