Haier Group - Company Profile
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Haier Group (Haier) is an electronic and housing appliances manufacturer. Wide sales network, R&D and diversified product portfolio are major strengths whereas reliance on the domestic market remain a concern for the company. The strategic acquisition, global household market and global consumer electrical and electronics market strengthen its position as a market leader. In future, intense competition, foreign currency risks, and raw material prices market are some of the challenges before the company.
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