Lassonde Industries Inc (Lassonde) manufacturers and markets fruit and vegetable juices and beverages. The company distributes and sells its products through food industry retailers and wholesalers and other operators such as supermarket chains, large food stores, independent grocers, warehouse clubs and pharmaceutical chains.

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The company is strengthened by extensive in-house research and development (R&D) facilities. The R&D team always assess fresh developments in the global food sector and focuses on enhancing current product lines, workflows, and packaging innovations. It conducts majority of its own research and development, but also collaborates on several initiatives with universities, research facilities, and suppliers on a national and worldwide level. In FY2022, the company incurred expenses of CAD0.8 million on R&D, which as a percentage of revenue, stood at 0.03%.