Lion Corp - Company Profile
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Business Description
Lion Corp (Lion) manufactures and sells personal care products, household products, and pharmaceuticals. It manufactures and sells toothpastes, soaps, skin and hair care products, toothbrushes, detergents, pharmaceuticals and cooking related products. Lion markets its products under the brands name of SYSTEMA Haguki Plus, NONIO Plus Whitening, and OCH-TUNE.
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R&D Overview
Lion's R&D arm focuses on creating new customer experience value through health, comfort, and cleanliness and hygiene. The company is developing products that promote healthcare for the mind and body and conducting research to propose future lifestyles. The R&D activities are based on solid scientific evidence, aiming to realize healthy and independent lives, clean and comfortable lifestyles, and a society where people can live with peace of mind. The R&D units of Lion Corp include the Basic Technology Research division, which underlies all business domains with capabilities in interface science, life science, microbiology, affective science, container and utensil design, safety science, and analytical science. The Product Development Research division focuses on creating better habits in dental and oral care, living and fabric care, body care, and medicated care. The Product Process Research division focuses on devising manufacturing processes for new raw materials and products, with an emphasis on environmental friendliness and digital transformation. The company has two research centers located in Hirai, Tokyo, and Odawara, Kanagawa. In FY2024, the company incurred expenses of JPY11,418 million on R&D, which as a percentage of revenue stood at 2.8%.
Business Segments
Overview
Manufactures and sale of oral care products, beauty care products, living care products, pharmaceutical products, fabric care products and other products. Oral care products include toothbrushes, toothpastes, tongue cleaning gel, and mouthwashes under Nonio and Clinica brand names. Pharmaceutical products comprise of antipyretic analgesics, eye drops, gastrointestinal, acne anti drowsiness medicines and health tonic drinks and vitamin supplements under Bufferin, and Smile brand names. Beauty care products include hand soaps, body washes, deodorants and antiperspirants under KireiKirei, hadakara and Ban brand names. Living care products comprise of dishwashing detergents and household cleaners under Look brand name. Fabric care products include fabric softeners and laundry detergents under Top and Soflan brand names. Other products include Nice rim essence Lactoferrin and Nioi wo Toru Suna.
Performance
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Overview
Manufacture and sale of chemical raw materials, electrical and electronics, and automotive products such as electro-conductive carbon for secondary batteries, detergents for kitchen, anti-sticking agents for tires and detergents for institutional and kitchen use, and institutional use.
Performance
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Overview
Reported revenue of JPY1,298 million for FY2024, which decreased 19.8% YoY, and reported a negative CAGR of 38.7% during 2022-24. Accounted for 0.3% of the company's revenue in FY2024. Reported operating income of JPY284 million in FY2024, which decreased 79.3% YoY.
Overview
Manufacture and sale of commodities in Southeast Asia and Northeast Asia.
Performance
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Geographical Segments
Performance
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Performance
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Performance
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Performance
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