Localiza Rent A Car SA - Company Profile
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Localiza Rent a Car SA (Localiza) iis a car rental service provider based in Latin America. The company operates through its Car Rental Division, offering short-term rentals for individuals and businesses, and its Fleet Rental Division, providing long-term car subscriptions. Notable brands under Localiza include Localiza Zarp, catering to ride-hailing drivers, and Localiza Meoo, a car subscription service. Localiza serves a diverse customer base, including individuals, companies, insurance firms, and ride-hailing drivers, across various industries.Localiza operates through a broad network of franchised car rental agents, including both domestic and international franchisees, with branches in cities across Brazil and other Latin American countries. Its vehicle fleet consists of both company-owned and franchisee-owned cars. Localiza's headquarters are located in Belo Horizonte, Minas Gerais, Brazil.
Localiza Rent A Car SA premium industry data and analytics
Products and Services
| Services | Brands |
|---|---|
| Franchising | Localiza |
| Fleet Rental | |
| Car Rental | |
| XYZ | |
| XYZ | |
| XYZ |
History
History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.
| Year | Event | Description |
|---|---|---|
| 2025 | Stake Sale | In November, the company sold a majority stake in VOLL to Warburg Pincus, LLC. |
| 2023 | Plans/Strategy | In June, the company announced its plans to launch a follow-on share offering to raise US$935.51 million to expand its car fleet and service network. |
| 2022 | Acquisitions/Mergers/Takeovers | In September, the company has completed the acquisition of Companhia de Locaçao das Americas. |
Competitor Comparison
| Key Parameters | Localiza Rent A Car SA | Avis Budget Group Inc | Hertz Global Holdings Inc | Sixt SE | Movida Participacoes SA |
|---|---|---|---|---|---|
| Headquarters | Brazil | United States of America | United States of America | Germany | Brazil |
| City | Belo Horizonte | Parsippany | Estero | Pullach | Sao Paulo |
| State/Province | Minas Gerais | New Jersey | Florida | Bayern | - |
| No. of Employees | 23,558 | 17,000 | 26,000 | 8,941 | 6,831 |
| Entity Type | Public | Public | Public | Public | Public |
Key Financial Charts
Sales Growth
Net Income Growth
Executives
| Name | Position | Board | Since | Age |
|---|---|---|---|---|
| Eugenio Pacelli Mattar | Chairman | Executive Board | - | - |
| Luis Fernando Memoria Porto | Vice Chairman | Executive Board | - | - |
| Bruno Sebastian Lasansky | Chief Executive Officer | Senior Management | - | - |
| Rodrigo Tavares Goncalves de Sousa | Investor Relations Officer; Chief Financial Officer | Senior Management | - | - |
| Joao Hilario De Avila Valgas Filho | Chief Operating Officer | Senior Management | - | - |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
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