Medifast Inc - Company Profile
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Business Description
Medifast Inc (Medifast) is a health and wellness company provide habit-based and coach-guided lifestyle solution, OPTAVIA. Medifast's primary business activities revolve around its OPTAVIA brand, which offers a range of lifestyle plans and products. The company's offerings include OPTAVIA Fuelings, which are nutrient-dense products designed to support weight loss and healthy living. Its products portfolio bars, puffs, cereal, crunchers, pancakes, pudding, drinks, hearty choices, oatmeal, soft serve, shakes, smoothies, soft bakes, and soups. The company’s major brands include Optavia, Optavia Active, and Optavia Ascend brands.
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R&D Overview
The R&D arm of the company focuses on the development on new products and improving the existing clinical products portfolio. Medifast's R&D team focuses on advancing clinical research by developing studies that examine the outcomes of combining its OPTAVIA programs with GLP-1 medications, focusing on weight loss, muscle retention, weight maintenance, and other relevant health outcomes. Medifast has authored over 36 scientific journal publications, and completed 28 research studies. The R&D unit of Medifast located in Owings Mills, Maryland. In FY2024, the company incurred expenses of US$4.6 million on R&D, which as a percentage of revenue, stood at 0.8%.
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