Merlin Entertainments Ltd - Company Profile
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Merlin Entertainments Ltd (Merlin), one of the leading visitor attraction operators across the world. Brand portfolio, liquidity position, and increase in revenue is the company’s main strength, whereas operational risks against the company remains a concern for the company. Positive outlook for travel and tourism industry in UK, growth in accommodation sector in the UK, and strategic initiatives are likely to provide growth opportunities for the company. However, online theft and hacking, unforeseen circumstances, and currency risk could affect its growth.
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