Newell Brands Inc - Company Profile
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Business Description
Newell Brands Inc (Newell) is a manufacturer of consumer products. The company’s product portfolio comprises writing instruments, home solutions, tools, baby products, branded consumables, consumer solutions, outdoor solutions, and process solutions. The company markets its products under the brand names of Graco, Coleman, Oster, Rubbermaid and Sharpie.
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R&D Overview
Newell's R&D arm focuses on creating new, differentiated, and innovative products to meet consumer needs. The company's product development efforts are driven by consumer insights. Newell Brands Inc continues to invest in strengthening its product design, research, and development capabilities. The company has consolidated its design and innovation capabilities and consumer marketing and insight capabilities into a global center of excellence to further enhance these capabilities. The company operates 95 R&D offices around the world, 25 of which are located in the U.S. In FY2025, the company incurred an expense of US$114 million on R&D operations, which as a percentage of revenue, stood at 1.6%.
Business Segments
Overview
Designs, produces, sources, markets, and distributes commercial cleaning and maintenance solutions; closet and garage organization; hygiene systems and material handling solutions; household products, including kitchen appliances; food and home storage products; fresh preserving products; vacuum sealing products; gourmet cookware, bakeware and cutlery and home fragrance products. Major brands include Ball, Calphalon, Crockpot, FoodSaver, Mapa, Mr. Coffee, Oster, Rubbermaid, Rubbermaid Commercial Products, Sistema, Spontex, Sunbeam, WoodWick and Yankee Candle.
Performance
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Overview
Designs, produces, sources, sells, and distributes writing instruments such as baby gear and infant care products; writing instruments, including markers and highlighters, pens and pencils; art products; activity-based products and labeling solutions. Major brands include Dymo, Elmer’s, EXPO, Graco, NUK, Paper Mate, Parker and Sharpie.
Performance
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Overview
Produces, designs, sources, markets, and distributes active lifestyle products for outdoor and outdoor-related activities; technical apparel and on-the-go beverageware. Major brands include Marmot, Campingaz, Coleman, and Contigo.
Performance
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Geographical Segments
Performance
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Performance
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Performance
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Performance
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Performance
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