Shiseido Co Ltd - Company Profile
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Business Description
Shiseido Co Ltd (Shiseido) manufactures and sells cosmetics and beauty products. The company offers range of products including skincare, makeup, and fragrances. It offers products and services to restaurants, beauty salons, and education/childcare.
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Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
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R&D Overview
Shiseido is actively pursuing R&D initiatives to integrate new science and technology, such as digital technology and equipment development, across countries and industries. It is actively bridging the gap between scientific research and commercial application to create new growth pillars. Shiseido is focusing on areas such as ingestible beauty, beauty devices, regenerative medicine, and beauty wellness diagnosis. The company aims to contribute to the growth of the Group and lead the global cosmetics industry by creating safe, secure, and high-quality products and services for customers worldwide. The company's research has been recognized with awards at international conferences, and it is focusing on areas such as skin care, sun care, makeup, and the relationship between skin, body, and mind. Shiseido is also collaborating with external companies and research institutes to promote innovation and develop human resources. As of December 2025, it operated a network of 5 R&D sites. It assigned approximately 1,100 researchers for its R&D activities. In FY2025, the company incurred expenses of JPY27,061 million on R&D, which as a percentage of revenue, stood at 2.8%.
Geographical Segments
Overview
Offers beauty products under SHISEIDO, NARS, Cle de Peau Beaute, Drunk Elephant, Tory Burch brand names and prestige fragrance brands including Issey Miyake Parfums and narciso rodriguez.
Performance
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Overview
Offers products such as skincare, makeup, and fragrances. Major brands include SHISEIDO, Clé de Peau Beauté, NARS, Drunk Elephant, ELIXIR, ANESSA and d program.
Performance
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Overview
Focuses on cosmetics, serving the beauty and personal care industry. It operates within China, targeting consumer needs with value-based brand and product communication. Major brands include Cle de Peau Beaute, ANESSA, NARS, and SHISEIDO.
Performance
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Overview
Offers cosmetics, particularly skincare, makeup, and fragrances, serving regions in Europe, the Middle East, and Africa.
Performance
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Overview
Offers cosmetics, including skincare, makeup, and fragrance. Major brands include SHISEIDO, Cle de Peau Beaute, and ELIXIR. Sold products through various channels such as department stores, specialty stores handling cosmetics, drugstores, mass market retailers, and e-commerce websites.
Performance
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Overview
Comprises manufacturing operations, restaurant business, head office administration departments, IPSA Co., Ltd., the restaurant business, and healthcare business.
Performance
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