Starbucks Corp - Company Profile
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Starbucks Corp (Starbucks) is a specialty coffee retailer. It roasts, markets, and retails specialty coffee. An innovative product and service portfolio, global presence, and digital loyalty program are the company’s key strengths, even as its increase in operating expenses remains a cause for concern. New product offerings, strategic partnerships, business expansion, and positive outlook for the US food Service sector could provide new growth opportunities to the company. However, stiff competition, price risk and availability of arabica coffee, and supply chain vulnerabilities could affect the company’s performance.
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