Stroer SE & Co KGaA - Company Profile
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Stroer SE & Co KGaA (Stroer) is a provider of customized, fully integrated solutions across the marketing and sales of a product life cycle. The company primarily engages in outdoor advertising, digital media, dialogue marketing, and e-commerce services. Stroer offers a wide range of products, including out-of-home advertising solutions, digital media platforms, and dialogue marketing services. The company's products and services cater to a diverse clientele across various industries, including technology, entertainment, and consumer goods. Stroer operates a comprehensive distribution network, leveraging its extensive media reach across Germany. It serves numerous websites in German-speaking countries. Stroer has subsidiaries in the US, the UK, New Zealand, Singapore and Europe. The company has a significant presence throughout Germany, targeting both urban and rural markets. Stroer is headquartered in Cologne, North Rhine-Westphalia, Germany.
Headquarters
Germany
Address
Stroeer Allee 1, Koeln, Nordrhein-Westfalen, 50999
Website
www.stroeer.com
Telephone
49 2236 9645246
No of Employees
13,743
Industry
Business and Consumer Services
Ticker Symbol & Exchange
SAX (ETR)
Revenue (2024)
$2.3B
1.4%
(2024 vs 2023)
EPS
XYZ
Net Income (2024)
XYZ
-3.9%
(2024 vs 2023)
Market Cap*
$2.6B
Net Profit Margin (2024)
XYZ
-5.2%
(2024 vs 2023)
* As of and is in US$
Stroer SE & Co KGaA premium industry data and analytics
Products and Services
| Services | Brands |
|---|---|
| Marketing & Sales Services | Statista |
| Digital Publishing | Asam |
| Creating Media Brands | |
| XYZ | |
| XYZ | |
| XYZ |
History
History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.
| Year | Event | Description |
|---|---|---|
| 2026 | New Products/Services | In July, the company and blowUP media introduced The Lighthouse Hamburg in Germany. |
| 2026 | New Products/Services | In July, the company unveiled a new product category with DOOH Video. |
| 2026 | New Products/Services | In June, the company launched a Culture Calendar content offering on its digital out-of-home media in Leipzig, Germany. |
Competitor Comparison
| Key Parameters | Stroer SE & Co KGaA | Publicis Groupe SA | Dentsu Group Inc | JCDecaux SE | Lamar Advertising Co |
|---|---|---|---|---|---|
| Headquarters | Germany | France | Japan | France | United States of America |
| City | Koeln | Paris | Minato-Ku | Neuilly-Sur-Seine | Baton Rouge |
| State/Province | Nordrhein-Westfalen | Ile-de-France | Tokyo | Haute Normandie | Louisiana |
| No. of Employees | 13,743 | 114,079 | 135 | 11,320 | 3,500 |
| Entity Type | Public | Public | Public | Public | Public |
Key Financial Charts
Sales Growth
Net Income Growth
Executives
| Name | Position | Board | Since | Age |
|---|---|---|---|---|
| Christoph Vilanek | Director; Chief Financial Officer | Executive Board | 2026 | 58 |
| Christian Schmalzl | Co-Chief Executive Officer | Senior Management | 2017 | 54 |
| Matthias Dang | Vice Chairman | Executive Board | 2025 | 59 |
| Franziska Reuter | Vice President-Finance and Controlling of Ströer Content Group GmbH; Director | Executive Board | 2025 | 38 |
| Birgit Ossendorf Will | Director - Human Resources | Senior Management | - | - |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
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