Under Armour Inc - Company Profile
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Business Description
Under Armour Inc (Under Armour) develops markets and distributes apparel, footwear, and accessories for men, women, and youth.
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Product Categories
Overview
Provides an extensive portfolio of outdoor and sporting accessories including sport masks, headwear, bags and gloves.
Performance
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Overview
Offers apparel under three primary fit types such as compression, fitted, and loose. Major brands include HEATGEAR, COLDGEAR, UA RUSH, UA-ISO-Chill, UA SMARTFORM, and UA STORM brand names.
Performance
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Overview
Consists foreign currency hedge gains and losses related to revenues generated by entities within the operating segments but managed through the company’s central foreign exchange risk management program.
Performance
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Overview
Offers a wide range of products for different activities such as running, cleated sports, basketball, training, and outdoor. Commercializes footwear under UA HOVR, UA Micro G, UA Flow, and Charged Cushioning brand names.
Performance
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Overview
Includes agreements with its licensees to develop Under Armour accessories such as socks, team uniforms, eyewear, socks, water bottles, and other specific hard goods equipment.
Performance
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Geographical Segments
Target Markets
China, South Korea, Australia, New Zealand, Japan, Taiwan, and HongKong.
Performance
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Overview
Consists foreign currency hedge gains and losses related to revenues generated by entities within the operating segments but managed through the company’s central foreign exchange risk management program.
Performance
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Target Markets
Europe, the Middle East, Africa, the Netherlands, and the UK
Performance
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Target Markets
Chile, Mexico, Brazil, Colombia, and Argentina
Performance
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Target Markets
The US and Canada
Performance
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