Pursuit Attractions and Hospitality Inc - Company Profile

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Pursuit Attractions and Hospitality Inc: Overview

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Pursuit Attractions and Hospitality Inc (Pursuit), formerly Viad Corp, is an attractions and hospitality company that owns and operates a collection of travel experiences in several destinations. Its main activities include managing attractions, distinctive hotels, and engaging tours. The company offers services such as scenic lake cruises, glacier explorations, and immersive flying journeys. Pursuit provides its services through Banff Jasper Collection, Alaska Collection, Glacier Park Collection, Flyover Attractions, and Sky Lagoon. It serves a diverse customer base, drawing visitors from major markets including Northern America, the Asia Pacific, Western Europe, and Central America. The company operates in various geographic locations, including national parks in Canada and the US, as well as urban centers like Reykjavik, Vancouver, Las Vegas and Chicago. Pursuit is headquartered in Denver, Colorado, the US.

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Headquarters United States of America

Address 1401 17th Street, Suite 1400, Denver, Colorado, 80202


Telephone 1 602 2071000

No of Employees 1,500

Industry Transport and Logistics

Ticker Symbol & Exchange PRSU (NYSE)

Revenue (2024) $452.4M 23.4% (2024 vs 2023)

EPS XYZ

Net Income (2024) XYZ -93.8% (2024 vs 2023)

Market Cap* $1.2B

Net Profit Margin (2024) XYZ -95.0% (2024 vs 2023)

* As of and is in US$
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Pursuit Attractions and Hospitality Inc premium industry data and analytics

1

ICT Spend & Tech Priorities

IT Client Prospector provides intelligence on Pursuit Attractions and Hospitality Inc’s likely spend across technology areas enabling you to understand the digital strategy.

Products and Services

Services
Transportation
Food and Beverage Services
Retail Operations
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History

History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.

Year Event Description
2025 Acquisitions/Mergers/Takeovers In July, the company acquired Tabacon Thermal Resort & Spa.
2025 Acquisitions/Mergers/Takeovers In January, the company completed its previously announced acquisition of the Jasper SkyTram for approximately US$17 million, in Jasper National Park.
2024 Divestiture In December, the company sold Global Experience Specialists, Inc. to Truelink Capital.
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Competitor Comparison

Key Parameters Pursuit Attractions and Hospitality Inc Marriott International Inc Hilton Worldwide Holdings Inc Czarnowski Display Service Inc Freeman Decorating Services, Inc.
Headquarters United States of America United States of America United States of America United States of America United States of America
City Denver Bethesda Mclean Chicago Dallas
State/Province Colorado Maryland Virginia Illinois Texas
No. of Employees 1,500 148,000 182,000 - -
Entity Type Public Public Public Private Private
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Executives
Name Position Board Since Age
David W. Barry President; Chief Executive Officer Senior Management 2024 63
Bo Heitz Chief Financial Officer Senior Management 2024 38
Leslie S. Striedel Chief Accounting Officer Senior Management 2014 62
Cathy Tang General Counsel; Chief Legal Officer Senior Management 2025 -
Joshua E. Schechter Chairman Non Executive Board 2025 52
Non Dignissim Eros Proin vel Convallis 2026 XY
Non Dignissim Eros Proin vel Convallis 2026 XY
Non Dignissim Eros Proin vel Convallis 2026 XY
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