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YouGov Plc (YouGov) is an online research data and analytics technology company. The company's primary activities include supplying data and insights into public opinion and consumer behavior. YouGov's major services include innovative solutions for market research, enabling brands, media owners and agencies to plan, activate and track marketing activities. The company is associated with its proprietary data platform, Living Data, which provides detailed consumer insights. YouGov's services are utilized by companies, governments and institutions across various industries. The company operates a Global Affiliate Partnerships Program, offering research agencies access to its platforms and expertise. It has operations across the Americas, Europe, the Middle East, and Asia Pacific. YouGov is headquartered in London, England, the UK.
Headquarters
United Kingdom
Address
50 Featherstone Street, London, England, EC1Y8RT
Website
corporate.yougov.com
Telephone
44 20 80518285
No of Employees
3,119
Industry
Business and Consumer Services
Ticker Symbol & Exchange
YOU (LON)
Revenue (2025)
$497.0M
16%
(2025 vs 2024)
EPS
XYZ
Net Income (2025)
XYZ
658.3%
(2025 vs 2024)
Market Cap*
$356.4M
Net Profit Margin (2025)
XYZ
579.2%
(2025 vs 2024)
* As of and is in US$
YouGov Plc premium industry data and analytics
Products and Services
| Services | Brands |
|---|---|
| Research Services | YouGov Profiles |
| YouGov Brandindex |
Competitor Comparison
| Key Parameters | YouGov Plc | The Kantar Group Ltd | Dunnhumby Ltd | Ipsos Mori UK Ltd | Euromonitor International Ltd. |
|---|---|---|---|---|---|
| Headquarters | United Kingdom | United Kingdom | United Kingdom | United Kingdom | United Kingdom |
| City | London | London | London | London | London |
| State/Province | England | England | Greater London | England | England |
| No. of Employees | 3,119 | 359 | 789 | 1,362 | 1,364 |
| Entity Type | Public | Private | Private | Private | Private |
Key Financial Charts
Sales Growth
Net Income Growth
Executives
| Name | Position | Board | Since | Age |
|---|---|---|---|---|
| Ian Griffiths | Chairman | Executive Board | 2026 | - |
| Stephan Shakespeare | Chief Executive Officer | Senior Management | 2023 | 69 |
| Michelle Gelman | Chief Data Officer | Senior Management | 2025 | - |
| James Davies | Chief Financial Officer - Interim | Senior Management | 2026 | - |
| Tilly Heald | Chief Governance and Compliance Officer; Secretary | Senior Management | 2015 | - |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
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