A Global Technology Company.
The client was seeking to align their go-to market approach regionally and locally to the reality of each market as well as to understand each market evolution to capitalise on their opportunities.
Our Solution
- GlobalData conducted a market study in nine emerging/ growth market countries to size and forecast the demand of enterprise IoT services broken down by vertical (smart living, utilities, health, fleet management, connected car, industrial and agriculture).
- Conducted interviews with IoT value chain participants in the nine countries
Outcome
Produced actionable strategic recommendations, a market size and forecast (2015-2020) of IoT services at a vertical level as well as a service provider competitive analysis.
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