Business Description

adidas AG (adidas) designs, manufactures and supplies athletic equipment, apparel and sports lifestyle products.

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R&D Overview

R&D arm of adidas focuses on the development of new products by leveraging emerging technologies and digitalizing its value chain. The company focuses on developing innovative capabilities such as new materials, consumer-centric scientific research, and new production processes to deliver a sustainable concept for development. Its R&D team works in collaboration with local, national, and international government organizations, athletes and consumers, research organizations, and industry-leading companies to develop new innovative products and manufacturing processes. In FY2021, the company incurred expenses of EUR130 million on R&D, which as a percentage of revenue, stood at 0.6%.


Product Categories

Overview

Manufactures, markets, and distributes sports hardware products such as balls and bags under adidas brands.

Performance

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Overview

Produces and sells sports apparel for men, women and kids under adidas brands. Major franchises include Tiro Pant and Z.N.E. Hoodie.

Performance

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Overview

Manufactures and markets a range of athletic footwear products under adidas brands. Major footwear franchises include UltraBOOST, Alphabounce, PureBOOST, NMD and Predator.

Performance

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Geographical Segments

Performance

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Performance

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Performance

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Performance

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Performance

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Performance

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

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