Columbia Sportswear Co (CSC) designs, develops, markets, and distributes apparel, footwear, and accessories for men, women, and kids. The company markets its products under the Columbia, Sorel, prAna, and Mountain Hardwear brand names. In FY2022, Columbia brand accounted for 82.7% of the company’s revenue, followed by Sorel (10%), PrAna (4.1%), and Mountainwear (3.2%).

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CSC R&D arm focuses on designing innovative and functional products for outdoor, active, and lifestyle activities. The company conducts research and development activities with the help of independent suppliers to develop, conceive, and commercialize innovative product technologies. It focuses on design, fit, appearance, image, and technical performance features. The company aims to develop and test innovative performance products, processes, packaging, and displays.