Lamar Advertising Co - Company Profile

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Lamar Advertising Co (Lamar) owns and operates outdoor advertising and logo sign displays. Through partnering with individuals and businesses, it leases space for advertising on billboards, buses, shelters, benches, logo plates, and airport terminals. The company also offers fully integrated services ranging from ad copy production to placement and maintenance. Lamar leases space on digital billboards on major traffic arteries and city streets. The company provides solutions in the form of billboards, digital displays, transit and airport advertising displays, and interstate logo signs. It serves customers in restaurants, service, healthcare, retailers, entertainment/sports, automotive, gaming, education, financial, and public service in the US and Canada. Lamar is headquartered in Baton Rouge, Louisiana, the US.

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Headquarters United States of America

Address 5321 Corporate Boulevard, Baton Rouge, Louisiana, 70808


Telephone 1 225 9261000

No of Employees 3,500

Industry Media

Ticker Symbol & Exchange LAMR (NASD)

Revenue (2024) $2.3B 2.7% (2024 vs 2023)

EPS XYZ

Net Income (2024) XYZ 62.3% (2024 vs 2023)

Market Cap* $14.9B

Net Profit Margin (2024) XYZ 58.0% (2024 vs 2023)

* As of and is in US$
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Lamar Advertising Co premium industry data and analytics

2

IT Services Contracts

Improve competitive bidding with insights into all publicly disclosed IT services contracts for Lamar Advertising Co (including IT outsourcing, business process outsourcing, systems integration & consulting and more).

Products and Services

Products Services
Billboards Logo Signs Services
Bulletins Outdoor Advertising Services
Posters Rent Advertise Space
XYZ XYZ
XYZ XYZ
XYZ XYZ
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History

History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.

Year Event Description
2026 Acquisitions/Mergers/Takeovers In August, the company acquired the assets of AdSource Outdoor Advertising.
2026 Asset Purchase In February, the company acquired the assets of Cleveland Outdoor Advertising.
2025 Acquisitions/Mergers/Takeovers In July, the company acquired Verde Outdoor, an advertising company.
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Competitor Comparison

Key Parameters Lamar Advertising Co OUTFRONT Media Inc Clear Channel Outdoor Holdings Inc National CineMedia, Inc. Commuter Advertising, Inc.
Headquarters United States of America United States of America United States of America United States of America United States of America
City Baton Rouge New York San Antonio Centennial Dayton
State/Province Louisiana New York Texas Colorado Ohio
No. of Employees 3,500 1,981 1,900 248 -
Entity Type Public Public Public Public Private
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Executives
Name Position Board Since Age
Kevin P. Reilly, Jr. Chairman Executive Board 2020 72
Sean E. Reilly Chief Executive Officer; President Senior Management 2020 64
Jay L. Johnson Chief Financial Officer; Executive Vice President; Treasurer Senior Management 2019 49
Casey Sexton President - Lamar Transit Senior Management - -
Tom Traylor Executive Vice President; Regional Manager Gulf Coast Senior Management - -
Non Dignissim Eros Proin vel Convallis 2026 XY
Non Dignissim Eros Proin vel Convallis 2026 XY
Non Dignissim Eros Proin vel Convallis 2026 XY
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