Lego AS - Company Profile
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Lego AS (Lego) manufactures, markets and sells play materials. Omni channel retailing, R&D, and diversified geographical presence are the company's major strengths, whereas lawsuit remains as a cause for concern. Strategic investments, partnership with Epic games, and global online retail market are likely to provide growth opportunities to the company. However, intense competition, foreign exchange risks, and stringent regulations could impact its business operations.
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