Monster Beverage Corp - Company Profile
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Monster Beverage Corp (Monster Beverage) develops, markets, and distributes energy drinks and other beverages. The company offers energy drinks, craft beers, flavored malt beverages, hard seltzers, and still and sparkling waters. The company y offers its products under the brand names of Monster Energy, Monster Energy Ultra, Java Monster, Reign Total Body Fuel, NOS, Full Throttle, Bang Energy, and Wild Basin Hard Seltzers. Monster Beverage's major clients include bottlers and full-service beverage distributors, retail grocery and specialty chains, wholesalers, club stores, value stores, e-commerce retailers, mass merchandisers, convenience chains, drug stores, foodservice customers, and the military. The company’s operations are spread across the Americas, Asia-Pacific, Europe, the Middle East and Africa. Monster Beverage is headquartered in Corona, California, the US.
Monster Beverage Corp premium industry data and analytics
Products and Services
| Products | Brands |
|---|---|
| Energy Shakes | Monster Energy |
| Carbonated Energy Drinks | Monster Assault |
| Energy Drinks | Monster Energy Ultra |
| XYZ | XYZ |
| XYZ | XYZ |
| XYZ | XYZ |
Competitor Comparison
| Key Parameters | Monster Beverage Corp | Nestle SA | PepsiCo Inc | The Coca-Cola Co | Starbucks Corp |
|---|---|---|---|---|---|
| Headquarters | United States of America | Switzerland | United States of America | United States of America | United States of America |
| City | Corona | Vevey | Purchase | Atlanta | Seattle |
| State/Province | California | Waadt | New York | Georgia | Washington |
| No. of Employees | 6,891 | 271,000 | 306,000 | 69,700 | 381,000 |
| Entity Type | Public | Public | Public | Public | Public |
Key Financial Charts
Sales Growth
Net Income Growth
Executives
| Name | Position | Board | Since | Age |
|---|---|---|---|---|
| Rodney C. Sacks | Chairman | Executive Board | 2021 | 75 |
| Hilton H. Schlosberg | Chief Executive Officer; Vice Chairman | Executive Board | 2025 | 72 |
| Thomas J. Kelly | Chief Financial Officer | Senior Management | 2021 | 71 |
| Emelie C. Tirre | Chief Commercial Officer | Senior Management | 2024 | 55 |
| Guy P. Carling | President - EMEA & OSP | Senior Management | 2024 | 48 |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2026 | XY |
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